AiSensy Alternative: PayPerWA vs AiSensy (2026 Pricing Compared)
AiSensy's paid plans cost ₹1,500 to ₹9,100 a month, it charges ₹1.09 per marketing message in India, and chatbot flows are a separate ₹2,500/month add-on. PayPerWA has no plan: Meta's rate plus a flat ₹0.20 (Meta ₹0.86 + PayPerWA ₹0.20 = ₹1.06 for a marketing message), with the chatbot included.
For marketing messages PayPerWA costs less than AiSensy at every volume. AiSensy is cheaper per utility message, and it includes agent seats and store integrations that PayPerWA doesn't have yet. Both sides are below, with AiSensy's own published prices.
The short answer
Choose PayPerWA if you…
- mostly send marketing messages: Meta ₹0.86 + PayPerWA ₹0.20 = ₹1.06 each, vs ₹1.09 plus a plan on AiSensy
- want a chatbot, scheduling and webhooks without paying for add-ons or a higher plan
- send irregularly and don't want a monthly bill in quiet months
- manage several WhatsApp numbers or build on the API
Choose AiSensy if you…
- send mostly utility messages (order updates, OTPs) in large volumes, where AiSensy's ₹0.145 all-in rate is lower
- need several agent logins today: Basic includes 1 owner + 5 agents
- want built-in Shopify / WooCommerce integrations and a Click-to-WhatsApp ads manager
- only need the free plan to hold an API number and live chat, without broadcasting
AiSensy pricing in 2026
AiSensy bills a monthly plan plus a charge for every message. Prices below are AiSensy's monthly-billing prices; quarterly billing saves 5% and yearly saves 10%.
| Plan | Price | What you get |
|---|---|---|
| Free Forever | ₹0 | WhatsApp API number, live chat dashboard, template creation and ₹50 of credits. Broadcasting is not available on this plan. |
| Basic | ₹1,500/month | Broadcasting and retargeting, 1 owner + 5 agents (extra agents ₹750/month each), template message APIs, Shopify and WooCommerce integrations, 2 audience segments, 40 messages/second. |
| Pro | ₹3,200/month | Adds campaign scheduler, click tracking, smart agent routing, project APIs, failed-message retry and 10 audience segments. |
| Premium | ₹9,100/month | Adds 250 messages/second, 1 owner + 9 agents, number masking, downloadable reports, 1 webhook and priority support. |
| Add-ons | ₹1,350–₹2,500/month | Chatbot Flows ₹2,500/month and AI Chat Agent ₹1,350/month (1,000 AI messages), on top of any plan. |
| PayPerWA | ₹0/month | No plans. Every account gets campaigns, inbox, chatbot, API and multiple numbers. Meta bills its own per-message rate to your WhatsApp Business Account; PayPerWA's ₹0.20 per message comes from a prepaid wallet. |
AiSensy's India message charges (from 1 October 2026): marketing ₹1.09, utility ₹0.145, authentication ₹0.145, service ₹0.145 after 1,000 free service messages a month. PayPerWA: Meta's rate + ₹0.20 on every message, so a marketing message is Meta ₹0.86 + PayPerWA ₹0.20 = ₹1.06.
Monthly cost: PayPerWA vs AiSensy
Total monthly bill for marketing messages to Indian numbers. AiSensy's Free plan can't broadcast, so the comparison starts at Basic. Pro is shown because it is the cheapest AiSensy plan with a campaign scheduler.
| Marketing messages / month | PayPerWA (Meta ₹0.86 + PayPerWA ₹0.20 each) | AiSensy Basic | AiSensy Pro |
|---|---|---|---|
| 1,000 | ₹1,060 | ₹2,590 | ₹4,290 |
| 5,000 | ₹5,300 | ₹6,950 | ₹8,650 |
| 10,000 | ₹10,600 | ₹12,400 | ₹14,100 |
| 25,000 | ₹26,500 | ₹28,750 | ₹30,450 |
- PayPerWA costs less at every volume: its marketing message (Meta ₹0.86 + ₹0.20 = ₹1.06) is not more expensive than AiSensy Basic's (₹1.090), and there is no subscription.
- PayPerWA costs less at every volume: its marketing message (Meta ₹0.86 + ₹0.20 = ₹1.06) is not more expensive than AiSensy Pro's (₹1.090), and there is no subscription.
Totals = subscription (yearly plans divided by 12) + messages × each vendor's published all-in India marketing rate. PayPerWA's total includes Meta's ₹0.86, which Meta bills to your WhatsApp Business Account; the wallet pays the ₹0.20. Vendor prices are list prices; where a vendor quotes “+taxes”, 18% GST is extra. PayPerWA's ₹0.20 fee is GST-inclusive. Utility, authentication and service messages are priced differently and are not included.
Features: PayPerWA vs AiSensy
| Feature | PayPerWA | AiSensy |
|---|---|---|
| Monthly subscription | ₹0 | ₹0 (no broadcasts), then ₹1,500–₹9,100 |
| India marketing message | ₹1.06 (Meta ₹0.86 + ₹0.20) | ₹1.09 |
| India utility message | Meta's utility rate + ₹0.20 | ₹0.145 |
| How you pay | ₹0.20 per message from a prepaid wallet (UPI, cards, netbanking); Meta bills its fee to your WhatsApp Business Account; no lock-in | Monthly, quarterly or yearly plan, plus message charges |
| Official Meta Cloud API | Yes | Yes |
| Bulk campaigns | Yes, on every account | From Basic (not on Free) |
| Campaign scheduling | Yes, plus drip and recurring campaigns | From Pro (₹3,200/month) |
| Chatbot builder | No-code builder on every account | Chatbot Flows add-on, ₹2,500/month |
| Failed-message retry | Yes, automatic campaign retry | From Pro |
| API & webhooks | REST API, API keys and webhooks on every account | Template APIs from Basic; project APIs from Pro; 1 webhook on Premium |
| Agent seats | One login per account; multi-agent seats on the roadmap | 1 owner + 5 agents on Basic; ₹750/month per extra agent |
| Shopify / WooCommerce | Not built in yet (on the roadmap) | Yes, from Basic |
| Multiple WhatsApp numbers | Yes, one wallet across numbers | Not listed on the pricing page |
How AiSensy charges
AiSensy is a WhatsApp marketing and support platform that is popular with Indian small businesses. Its pricing has three parts: a plan (Free, Basic, Pro or Premium), a charge for every message, and optional add-ons.
The Free plan gets you an official WhatsApp API number and a live chat dashboard, but it cannot send broadcasts. Bulk campaigns start on Basic at ₹1,500 a month. Campaign scheduling, click tracking and project APIs start on Pro at ₹3,200 a month. The drag-and-drop chatbot is not part of any plan; it is a ₹2,500/month add-on.
For Indian numbers AiSensy lists ₹1.09 per marketing message and ₹0.145 per utility or authentication message. Meta's own India rates are ₹0.8631 for marketing and ₹0.115 for utility, so AiSensy's marketing charge is about ₹0.23 above Meta's rate and its utility charge about ₹0.03 above.
For marketing messages, PayPerWA costs less at every volume
PayPerWA charges Meta's rate plus ₹0.20, so a marketing message to India costs Meta ₹0.86 + PayPerWA ₹0.20 = ₹1.06. AiSensy charges ₹1.09 for the same message and a plan on top. There is no volume at which AiSensy's marketing messages become cheaper, as the table above shows.
The gap grows when you need the tools most businesses use. Here is a coaching institute sending 4,000 marketing messages a month with a chatbot and scheduled campaigns:
- PayPerWA: 4,000 × (Meta ₹0.86 + ₹0.20) = ₹4,240. The chatbot and scheduling are included.
- AiSensy Pro + Chatbot Flows: ₹3,200 + ₹2,500 + 4,000 × ₹1.09 = ₹10,060.
- AiSensy Basic, no chatbot or scheduler: ₹1,500 + 4,000 × ₹1.09 = ₹5,860.
Chatbot messages on PayPerWA carry the ₹0.20 platform fee, so add that for automated replies; on AiSensy, bot replies count as service messages.
For utility-heavy senders, AiSensy can be cheaper
Utility messages (order confirmations, delivery updates, payment reminders) work the other way round. AiSensy charges ₹0.145 per utility message, all-in. On PayPerWA a utility message is Meta's utility rate plus ₹0.20, more than twice as much per message.
That means if most of your traffic is transactional, AiSensy's Basic plan pays for itself once you send roughly 8,000–9,000 utility messages a month. Above that, AiSensy is the cheaper choice, and we would tell you so. Below it, or if your messages are mostly promotional, PayPerWA costs less.
What changed on 1 October 2026: service messages
From 1 October 2026, Meta gives each business phone number 1,000 free service messages a month and charges for every service message after that (₹0.115 in India). Utility templates sent inside the 24-hour window are no longer free either. This is Meta's charge, so it applies on every platform.
AiSensy now lists ₹0.145 per service message after the free 1,000. That includes chatbot and AI-agent replies, which AiSensy treats as service messages. On PayPerWA, replies your team types in the inbox carry no PayPerWA fee; automated chatbot messages carry the ₹0.20 fee. Meta's service charge applies after the first 1,000 on any provider.
Where AiSensy is the better choice
- Several people answer chats. Basic includes an owner plus five agent logins, with routing on Pro. A PayPerWA account has one login today; multi-agent seats are on our roadmap.
- You run a Shopify or WooCommerce store and want order, shipping and abandoned-cart messages from a built-in integration.
- You run Click-to-WhatsApp ads and want to create and manage them from the same tool.
- Your volume is mostly utility messages, above roughly 8,000–9,000 a month.
Where PayPerWA is the better choice
- You mainly send promotions and offers. Marketing messages cost less on PayPerWA at every volume.
- You want the full toolkit without add-ons. The chatbot, scheduling, drip and recurring campaigns, failed-message retry, WhatsApp Flows, the REST API and webhooks come with every account.
- Your sending is seasonal. No plan means nothing to pay in a quiet month.
- You run several numbers or build on the API as a developer or agency, with one wallet for all of them.
Both platforms run on Meta's official WhatsApp Cloud API, so delivery, template approval, quality rating and green-tick eligibility are identical. See PayPerWA pricing and the live rates by country.
How to switch from AiSensy to PayPerWA
- 1Check Meta's requirements. To move a number between WhatsApp Business Accounts, Meta requires a verified business portfolio, an approved WhatsApp Business Account with a payment method, and no pending display-name change.
- 2Turn off two-step verification on the number in AiSensy, or ask AiSensy support to do it. Meta will not move a number while it is on.
- 3Create your PayPerWA account and click Connect WhatsApp. Meta's embedded signup links your number to PayPerWA in a few minutes.
- 4Know what moves with the number. Meta keeps your display name, quality rating, messaging limit and Official Business Account status. Approved, high-quality templates are copied across and re-reviewed; resubmit any that don't carry over. Template quality ratings restart as “unknown”. Messaging continues without downtime.
- 5Export your contacts from AiSensy as a CSV, import them with your opt-in records, and rebuild your chatbot flows in PayPerWA's builder.
- 6Recharge your wallet and send a test to your own number before your first campaign.
Frequently Asked Questions
Common questions from businesses comparing AiSensy and PayPerWA.
Is PayPerWA cheaper than AiSensy?+
How much does AiSensy cost in 2026?+
Is AiSensy free?+
Does AiSensy charge extra for chatbots?+
Will I keep my number and templates if I switch from AiSensy?+
Are WhatsApp service replies still free?+
Does PayPerWA include agent seats like AiSensy?+
Sources and how we compared
- AiSensy plans and per-message rates: AiSensy's official pricing page, checked on 5 October 2026. The Basic plan fee (₹1,500/month on monthly billing) and its India marketing rate (₹1.09) were re-checked on 8 November 2026; the other figures are as of 5 October 2026.
- Meta rates: Meta's official WhatsApp Business Platform INR rate card, effective 1 October 2026 (India marketing ₹0.8631, shown as ₹0.86).
- Vendors change prices. If you spot a figure that has changed, tell us at /contact and we will update this page.
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Try PayPerWA with no monthly plan
Same official Meta WhatsApp Cloud API. Meta's rate + ₹0.20 per message. Recharge only what you use.