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Official Meta WhatsApp Cloud API

WhatsApp Business API Provider in India, With No Monthly Fee

Connect your business number to Meta's official WhatsApp Cloud API and get bulk campaigns, a two-way inbox, a no-code chatbot, a REST API and a WhatsApp OTP API. There is no subscription: you pay Meta's per-message rate, billed by Meta to your WhatsApp Business Account, plus a flat ₹0.20 per message from a prepaid wallet.

Create free account See API pricing
  • Connect in minutes with Meta's embedded signup
  • ₹0/month: Meta's rate + ₹0.20 per message
  • Prepaid wallet: UPI, cards, netbanking; GST invoice on every recharge
  • Official Cloud API, so no unofficial tools and no ban risk from them

What is the WhatsApp Business API?

The WhatsApp Business API, run by Meta as the WhatsApp Cloud API, is how businesses message customers on WhatsApp at scale. Unlike the free WhatsApp Business app, it isn't tied to one phone and doesn't need customers to save your number. You send Meta-approved message templates to customers who have opted in, reply to anyone who messages you, and connect WhatsApp to your own software.

You don't install the API. You use it through a provider like PayPerWA, which connects your number to Meta and gives you the dashboard, inbox, chatbot and developer API. Every legitimate provider sends through the same Meta infrastructure and pays Meta the same rates. What differs is the provider's own fees and features.

New to the terms? Read what a WABA is and our complete guide to the WhatsApp Business API.

Everything is included on every account

No plans or feature tiers. Every PayPerWA account gets the full product.

Bulk campaigns

Send approved templates to thousands of opted-in contacts, schedule them, or run drip and recurring campaigns.

Two-way inbox

Reply to customers in one inbox with labels, notes, quick replies, search and chat export.

No-code chatbot

Build keyword and menu flows that answer FAQs and capture leads around the clock.

WhatsApp Flows

Collect bookings, sign-ups and feedback through native forms inside WhatsApp.

REST API & webhooks

Send messages from your own app or CRM with API keys, and receive delivery and reply events.

Multiple numbers

Connect several WhatsApp numbers to one account, all paid from the same wallet.

Delivery analytics

Track sent, delivered, read and failed for every campaign in real time.

Auto-retry

Failed campaign messages are retried automatically, and numbers not on WhatsApp are flagged.

On the roadmap: separate logins for multiple agents and Shopify/WooCommerce integrations. See the full feature list.

WhatsApp Business API pricing in India (October 2026)

You pay two separate things: Meta's charge for each delivered message, set by Meta and identical on every provider, and PayPerWA's flat ₹0.20. Meta's India rates below are from its official rate card, effective 1 October 2026.

Message typeUsed forMeta (India)PayPerWA fee
MarketingOffers, launches, festive greetings, cart reminders₹0.8631₹0.20
UtilityOrder updates, payment reminders, appointment confirmations₹0.115₹0.20
AuthenticationOne-time passwords and login codes₹0.115₹0.20
ServiceFree-form replies within 24 hours of a customer's messageFirst 1,000 per number each month free, then ₹0.115₹0 for replies typed in the inbox; ₹0.20 for chatbot messages

Example: one marketing message to an Indian number costs Meta ₹0.86 + PayPerWA ₹0.20 = ₹1.06. Messages to other countries use that country's Meta rate; see the rates by country. Messages sent in the free entry point window, opened when someone contacts you from a Click-to-WhatsApp ad, carry no Meta charge.

Sending login or payment codes? The WhatsApp OTP API generates, sends and checks them with two API calls: Meta ₹0.115 + PayPerWA ₹0.20 = ₹0.315 per OTP sent, verifying is free, and no DLT registration is needed.

What a month of marketing messages costs

BusinessMarketing messages / monthMeta (₹0.86 each)PayPerWA (₹0.20 each)Total
Local shop or salon1,000₹860₹200₹1,060
Coaching institute5,000₹4,300₹1,000₹5,300
D2C brand20,000₹17,200₹4,000₹21,200

There is no subscription on top. Subscription-based providers add a plan, typically ₹1,500–₹6,500 a month for their popular tiers, in exchange for extras such as agent seats. Compare verified prices: Interakt, Wati and AiSensy. For a full cost breakdown, read our WhatsApp API pricing guide for India.

How to get the WhatsApp Business API in India

  1. 1

    Create a PayPerWA account

    Sign up and verify your mobile number. Creating an account is free.

  2. 2

    Connect your number with Meta's embedded signup

    Click Connect WhatsApp, log in with Facebook, choose or create your business portfolio and verify the number with a one-time code. Choose "I already use this number on the WhatsApp Business app" to try keeping the app alongside the API (coexistence, only if Meta finds the number eligible), or "Set up a new number" for any other number.

  3. 3

    Set your display name

    The name customers see must follow Meta's display-name rules: it should match your business and can't be a generic term. See our display name guidelines.

  4. 4

    Recharge your wallet and create a template

    Top up by UPI, card or netbanking (minimum ₹750). Write a template or start from the library and submit it; Meta reviews templates, often within minutes and at most 24 hours.

  5. 5

    Import contacts and send your first campaign

    Upload a CSV of opted-in customers, pick the template and send now or schedule it. Track delivered and read rates live.

  6. 6

    Verify your business to raise your limit

    New business portfolios can start conversations with 250 unique customers per rolling 24 hours. Meta business verification raises this to 2,000, and it then grows automatically to 10,000, 100,000 and unlimited with good quality.

Detailed walkthrough: how to apply for the WhatsApp Business API.

Why Indian businesses choose PayPerWA

No subscription, no lock-in

Nothing to renew and nothing to pay in a month you don't send. Your cost follows your usage.

Fees you can read

Every message shows Meta's charge and PayPerWA's ₹0.20 separately, so you always know what went to Meta.

The full product for everyone

Chatbot, scheduling, drip campaigns, WhatsApp Flows, API and webhooks aren't locked behind a higher plan.

Built for India

Prices in rupees, payment by UPI, cards or netbanking through Razorpay, and a GST invoice on every recharge.

Need many agent logins or a built-in Shopify integration today? A subscription suite may fit better. Our comparisons and the list of WhatsApp API providers in India lay out the trade-offs.

WhatsApp Business API in India: FAQ

Answers based on Meta's official pricing and policies as of October 2026.

Which is the best WhatsApp Business API provider in India?+
It depends on what you need. Every legitimate provider runs on Meta's official WhatsApp Cloud API and pays Meta the same rate, so the difference is the provider's own fees and features. PayPerWA suits businesses that want campaigns, a chatbot and an API with no monthly plan: Meta's rate + ₹0.20 per message. Suites like Interakt, Wati and AiSensy charge a monthly plan but add things such as many agent seats and store integrations. Our comparison pages show verified prices for each.
How much does the WhatsApp Business API cost in India?+
Meta charges per delivered message. On its rate card effective 1 October 2026, India costs ₹0.8631 per marketing message and ₹0.115 per utility or authentication message. Each business number gets 1,000 free service messages a month, then ₹0.115 each. Your provider adds its fee on top. On PayPerWA that is a flat ₹0.20 per message with no subscription, so a marketing message costs Meta ₹0.86 + PayPerWA ₹0.20 = ₹1.06.
Is the WhatsApp Business API free in India?+
Getting API access through Meta's embedded signup is free, and PayPerWA has no setup fee or monthly plan. Messages are paid: Meta charges per delivered message, except the first 1,000 service messages per number each month and messages inside the free entry point window opened when someone messages you from a Click-to-WhatsApp ad.
Can I use my existing WhatsApp number for the API?+
Yes, in three ways. If the number is on the WhatsApp Business app, you can connect it in coexistence mode and keep using the app alongside the API, if Meta finds your business eligible. If the number is already on the API with another provider, you can move it; Meta keeps its display name, quality rating and messaging limit. Otherwise you can register a number that isn't on WhatsApp, or one you have removed from WhatsApp.
Do I need Meta business verification to start?+
No. You can connect a number and start sending without it. New business portfolios can message 250 unique customers in a rolling 24 hours. Verifying your business, or sending 2,000 delivered messages to unique customers within 30 days, raises the limit to 2,000, and it grows automatically from there with good quality.
How long does it take to get the WhatsApp Business API?+
Connecting a number through Meta's embedded signup usually takes a few minutes. Message templates must be approved by Meta before you can use them for business-initiated messages; many are reviewed within minutes, though Meta can take up to 24 hours.
What is the difference between the WhatsApp Business app and the API?+
The free WhatsApp Business app runs on one phone and broadcast lists only reach people who have saved your number. The API has no app to install: it lets you message opted-in customers at scale with approved templates, automate replies with chatbots, reply from a web inbox and integrate with your own systems. See our guide on the WhatsApp API vs the Business app.
Is PayPerWA an official WhatsApp API provider?+
PayPerWA connects your number to Meta's official WhatsApp Cloud API through Meta's embedded signup. Your messages are sent by Meta's infrastructure under WhatsApp's Business Messaging Policy, not through unofficial tools that risk getting a number banned.

Get the official WhatsApp Business API today

No subscription · pay per message. No setup fee. Meta's rate + ₹0.20 per message.

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