Billing
What a message costs: Meta fee + PayPerWA fee
PayPerWA's ₹0.20 per message comes from your wallet (typed inbox replies: no fee). Meta bills its own fee to your WhatsApp account's payment method.
Last reviewed 9 November 2026
Every WhatsApp message has two separate charges, paid to two different companies.
PayPerWA platform fee
₹0.20 per message for every template, chatbot and API message, deducted from your prepaid wallet when the message is sent. USD wallets pay $0.004. Replies you type in the Inbox inside the 24-hour window carry no PayPerWA fee. There is no subscription and no minimum monthly bill. If a message fails, PayPerWA's fee goes back to your wallet.
Meta's fee
Meta charges the payment method on your WhatsApp Business Account, not your PayPerWA wallet. India rates from Meta's rate card effective 1 October 2026:
- Marketing: ₹0.86 per message
- Utility: ₹0.115 per message
- Authentication: ₹0.115 per message
- Service (replies inside the 24-hour window): first 1,000 per number per month free, then ₹0.115
Meta can change rates on 1 January, April, July and October. The current card is always shown on the pricing page.
Example
A marketing campaign to 1,000 contacts: Meta ₹860 (billed by Meta) + PayPerWA ₹200 (from your wallet) = ₹1,060 total.
PayPerWA shows both numbers separately on every campaign so you always know who is charging what.
Still stuck?
Chat with a person on WhatsApp or raise a ticket with a screenshot. We reply on every ticket by email.