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PayPerWA
Built for Gyms & Fitness Centers

WhatsApp Marketing for Gyms

Just 20 Paisa Per Message. Send renewals, class schedules, offers & fitness tips to your members.

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How Gyms Use PayPerWA

Membership Renewal Reminders

Automate renewal reminders 7 days, 3 days, and 1 day before expiry. Reduce member churn by 30%+.

Class Schedules & Updates

Share daily/weekly class schedules, trainer changes, and new batch announcements with all members.

Offers & Referral Campaigns

Run New Year, summer body, and referral campaigns. Offer discounts to existing members who bring friends.

Fitness Tips & Motivation

Send workout tips, nutrition advice, and motivational content to keep members engaged between visits.

Sample WhatsApp Templates

Ready-to-use templates for fitness businesses. Customize and submit to Meta for approval.

Renewal Reminder

Hi {{1}},

Your gym membership expires on {{2}}! 🏋️

Renew now and get:
✅ {{3}}% early renewal discount
✅ Valid till: {{4}}

Renew: {{5}}
Or visit the front desk.

— {{6}} Fitness

Class Schedule

Hi {{1}},

Tomorrow's classes at {{2}}:

🧘 {{3}} — {{4}}
🏋️ {{5}} — {{6}}
🥊 {{7}} — {{8}}

Book your spot at the front desk!
See you there 💪

Referral Offer

Hi {{1}},

Refer a friend to {{2}} and BOTH of you get {{3}} months FREE! 🎉

Your referral code: {{4}}

Share this with your friends:
{{5}}

Offer valid till {{6}}.
— Team {{2}}

What It Costs

Send 3,000 marketing messages/month

Meta ₹0.86/msg+PayPerWA ₹0.2/msg=₹1.06/msg

₹3,180/month

One renewed membership pays for 6+ months of messaging

No subscription. No monthly fee. Pay only when you send.

Why Gyms Run on WhatsApp Instead of SMS

For a gym, revenue lives and dies by retention, and retention starts with showing up in your members' pockets. WhatsApp messages are opened by over 95% of recipients, usually within minutes, while promotional SMS often goes unread or filtered. That reach is exactly what makes timed renewal reminders work — gyms that automate them see member churn drop by 30% or more.

The economics are hard to beat. Renewal and class-schedule alerts ship as Utility templates at ₹0.13 from Meta plus ₹0.20 from PayPerWA, just ₹0.33 a message, while New Year and referral campaigns use Marketing templates at ₹1.06. Since a single renewed annual membership is worth thousands of rupees, even an aggressive messaging plan pays for itself many times over.

No subscription and no BSP markup — you recharge a prepaid wallet and pay per message as you send, with failed messages auto-refunded. See the transparent fee split on the pricing page, or explore renewal automations and broadcasts on the features page.

Frequently Asked Questions

How do gyms use WhatsApp for membership renewals?+
Gyms automate renewal reminders on WhatsApp by scheduling messages 7, 3 and 1 day before a membership expires, usually with an early-renewal discount and a payment link. Renewal nudges are sent as Utility templates (Meta ₹0.13 + PayPerWA ₹0.20 = ₹0.33 each), while promotional offers use Marketing templates. Automated, well-timed reminders cut member churn by 30% or more. See the reminder automation guide for how to schedule them.
How much does WhatsApp marketing cost for a gym in India?+
There is no subscription. You pay ₹0.20 PayPerWA platform fee per message plus Meta's per-message charge, shown separately. Meta's 2026 India rates are Marketing ₹0.86 (offers, referral campaigns), Utility ₹0.13 (renewal and schedule alerts) and Authentication ₹0.13, with replies inside the 24-hour window free. So a promo broadcast is ₹0.86 + ₹0.20 = ₹1.06 per message. Full breakdown on the pricing page.
Can I broadcast class schedules and trainer changes to all members?+
Yes. You can broadcast daily or weekly class schedules, batch changes and trainer updates to your opted-in members, segmented by group or tag. Schedule updates are Utility-category templates at ₹0.13 from Meta plus ₹0.20 from PayPerWA. Every recipient must have opted in, and PayPerWA blocks sends to anyone who opted out. Explore broadcast and scheduling tools on the features page.
Can I run referral and New Year offer campaigns on WhatsApp?+
Yes. Referral campaigns, summer-body offers and New Year joining discounts are Marketing-category templates (Meta ₹0.86 + PayPerWA ₹0.20 = ₹1.06 each). You can send unique referral codes and tracking links to existing members and re-engage lapsed members with a comeback offer. One recovered membership typically covers several months of messaging.
Do member replies cost extra?+
When a member replies and you respond within the 24-hour customer service window, Meta does not charge for that conversation, so service replies are free on Meta's side. PayPerWA's ₹0.20 platform fee applies to each outbound message you send. Only templates you initiate outside the window carry Meta's template charge.
Do I need a subscription or a BSP to get started?+
No subscription and no separate BSP fee. PayPerWA connects directly to the Meta Cloud API; you recharge a prepaid wallet and pay only ₹0.20 per message plus Meta's standard rate as each message sends, with auto-refunds for failures. Run other member-facing businesses too? We also help clinics and coaching institutes.

Keep Members Engaged — Just 20 Paisa/msg

Renewals, schedules, offers, tips — reach members directly on WhatsApp.

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